Snackchat! Taco Bell tweeted, "We're on Snapchat" last night, urging their Twitter followers to add them for a "secret announcement" some time today. This is the first major brand to use Snapchat to reach customers, and could signal the beginning of Snapchat's monetization. Snapchat is an ephemeral photo messaging application that raised a $13.5M Series A in February.
Source: http://feedproxy.google.com/~r/Techcrunch/~3/pWVJxzbwyKs/
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